Lake Sumter State College
Lake Sumter State College

Branding Resources

Lake-Sumter State College maintains a consistent branding style by using a specific set  of standard logos, colors, spellings, and design styles. The hrefable document will give specific colors, abbreviations and variations of all our design and accepted materials. 

Branding Standards Manual

StyleGuide

Offical College Logos (Download)

Acceptable CMKY Logo Acceptable CMKY Logo Acceptable CMKY Logo Acceptable CMKY Logo Acceptable Black Logo Acceptable Black Logo Acceptable Black Logo  Acceptable Gray Logo Acceptable Gray Logo Acceptable Gray Logo Acceptable Gray Logo

Note: If an .eps file is needed for professional printing, please contact the College Relations & Marketing department at Marketing@lssc.edu for their usage.


Logo Guidelines and Best Practices

 

Display Area

The college logo is displayed best when it appears on a white background with a generous amount of white space around it. When the logo appears on colored or dark backgrounds, the reversed logo design with a thin white border around it should be used to separate it from those backgrounds.Shows the Correct and Incorrect Logo Display Area

Area of Isolation

Whenever possible, it is best to give the logos a prominent “visual buffer” from other graphical elements, such as additional logos, complex imagery, and body copy. The ideal area of isolation for the college logo is illustrated below:

 
Example of Area of Isolation for Logo 

Resizing Logos

Every effort should be made to avoid resizing the college logo. For requests, please contact the Marketing & College Relations department at Marketing@lssc.edu.


 

Unacceptable Usage of College Logo

Never alter the shape of the logo:

Altered Logo Shape Example

Never reverse or flop any element of the logo:

Example of Reversed Image

Never use the logo for decorative purposes or patterns:

Using Logo as Decorative Pattern

Never alter the colors of the logo:

Example of Logo with Altered Colors

Never use the “wave” outside of a logo:

Example of "Wave" used Outside Logo

Never enclose the logo in a shape:

Example of Logo in a Shape

Never create a logo using existing logos:

Exmaple of Logo Using Exsisting Logo Anotehr Exmaple of Logo Using Exsisting Logo